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97th Floor + NBCUniversal Webinar
Beyond Billboards: Debunking 5 OOH Myths
Out of home advertising is so much more than billboards. Join 97th Floor and NBCUniversal to learn how OOH advertising can reach your exact audience, grow your brand, and increase your bottom line.
Watch on-demand now!
Advertisers are responsible for a heavy-spend and quick-return channel. It's understandable to be reluctant to experiment, but brisk-tolerant advertisers who tackle OOH ads with a strategic creative agency (hint hint: 97th Floor) will break through to their audience in a way their reluctant competitors can't.
In this free webinar you'll learn:
- Exactly what investment of ad spend and time is necessary for OOH campaigns, (Spoiler: it's way less than you might think.)
- How OOH advertising can fuel your other ad efforts and aid in conversion,
- Where you can reach your audience using highly-targeted OOH placements,
- and how bold B2B and B2C brands are using OOH advertising to break through the noise and drive real results for your brand.
Introducing the Speakers
Haley Riemenschneider
Head of Advertising @ 97th Floor
Haley Riemenschneider is the Head of Advertising at 97th Floor, where she combines her expertise in strategy and training to drive client success and develop future advertising leaders. With Bachelor's degrees in Integrated Marketing Communications and Sales Management from the University of Akron and a Master’s in Data Analytics from Penn State University, Haley merges creativity with a data-driven approach.
Passionate about innovation and results, she helps her team and clients stay ahead in a constantly evolving industry.
Outside of work, Haley enjoys time with her Italian greyhounds, Roo and Bean, and playing craps or blackjack at the casino.
Tatiana Fabregas
Account Executive @ NBCUniversal
Tatiana Fabregas is a strategic Sales & Marketing Executive for NBCUniversal with an unparalleled understanding of the markets, properties, and clients that she serves.
She specializes in designing multi-platform marketing campaigns across the NBCUniversal portfolio, which includes NBC Local TV Stations, Telemundo, Peacock OTT/CTV Streaming, and major tentpole events, including the Olympics and Sunday Night Football. Her dedication to fostering relationships has been instrumental in driving impactful results for brands nationwide.
Tatiana graduated from The University of Missouri-Columbia with a degree in Marketing and a minor in Spanish. In her free time, she enjoys cooking and discovering new music.
FAQ
Who should watch this webinar?
This webinar is ideal for Advertisers of all levels, VPs of Growth, and Demand Generation leaders who are looking for ways to reach their audience and increase the effectiveness of ad campaigns.
How long is the webinar?
35 minutes.
What will 97th Floor do with my contact info?
We will follow up with you to get your feedback on this webinar and share new advertising insights as we gather them.
